ICP Research & Targeting
We identify and validate your ideal customer profile using data-driven analysis to ensure every lead matches your exact criteria.
For Software Agencies: How to Add $1,500,000+ to Your Pipeline by Installing the CRI Protocol Without Relying on Referrals or Managing an Internal SDR Team
The CRI Protocol: How Software Agencies Add \$1.5M+ to Their Pipeline
Loom
Our Services
Everything You Need to Scale Your Pipeline
We handle the entire lead generation process end-to-end, so your sales team can focus on closing deals.
LinkedIn Outreach
Personalized connection requests and messaging sequences that start meaningful conversations with decision-makers.
Cold Email Campaigns
High-deliverability email infrastructure with A/B tested copy that consistently lands in primary inboxes.
Lead Qualification
Every lead is vetted against your qualification criteria before reaching your calendar. No more tire-kickers.
Appointment Setting
We book calls directly on your calendar with qualified prospects who are ready to discuss solutions.
Analytics & Reporting
Transparent dashboards showing campaign performance, pipeline value, and ROI metrics updated in real-time.
Our Process
From Zero to Pipeline in 21 Days
Our proven 4-step process gets you from signed contract to qualified leads on your calendar in just three weeks.
STEP 01Week 1
Discovery Call
We dive deep into your business, ICP, and goals to create a custom lead generation strategy tailored to your market.
STEP 02Week 1-2
Infrastructure Setup
We build your outreach infrastructure—domains, email accounts, LinkedIn profiles, and targeting lists.
STEP 03Week 3
Campaign Launch
Your campaigns go live with personalized messaging, continuous A/B testing, and real-time optimization.
STEP 04Ongoing
Scale & Optimize
As results come in, we double down on what works and continuously refine to maximize your pipeline growth.
Risk Reversal
The Dual Performance Guarantee
Since we're building custom infrastructure for your agency, we operate on a strict dual guarantee. This aligns our incentives with yours completely.
Guarantee #1
The Volume Guarantee
You invest a one-time setup fee to build the system. From that point on, we are on the clock.
If we don't generate 10 Qualified Sales Opportunities within the first 90 days...
We continue working for free until we do. Our hourly rate goes to zero.
The risk is entirely on our shoulders to perform.
Guarantee #2
The Quality Guarantee
We know that "volume" means nothing if the leads are bad. That's why every meeting is vetted against our 4-Point Scorecard.
1Authority
2Stack Fit
3Capacity
4Consent
Bad lead? We replace it immediately at no cost.
You only pay for legitimate opportunities.
The "Unit Test" for Leads
Every Lead Must Pass the 4-Point Scorecard
Before a meeting ever hits your calendar, it's validated against these four criteria.
Metric
Variable
Passing Criteria (The "Unit Test")
1Authority
Decision Power Validation
Must hold a title with budget authority or technical veto power. (Target: CTO, VP of Engineering, Head of Product, Founder).
2Stack Fit
Environment Compatibility
The company's tech stack must align with your agency's core competency. (e.g., We verify they use React/Node via public repos or job posts before outreach).
3Capacity
Financial Viability
Must meet the minimum employee count to support enterprise rates. (Target: 11 to 200 Employees. Filters out pre-revenue startups).
4Consent
Explicit Agreement
The prospect has agreed to the meeting knowing exactly who you are and what you do. (No "bait-and-switch" or "networking" calls).
If a lead fails any of these tests, it doesn't reach your calendar.No exceptions.
Ready to Electrify Your Pipeline?
Book a free strategy call with our team. We'll analyze your current outbound efforts and show you exactly how we can help you scale.
- Free 30-minute strategy session
- Custom pipeline growth plan
- No obligation or commitment
- Results guaranteed or money back
Limited spots available this month — 2 spots remaining